The Siemens Financial Services Division (SFS) provides business-to-business financial solutions in the fields of electrification, automation and digitalization. We supported SFS in putting together white papers, on topics like healthcare technology investment and innovative manufacturers’ funding. 

Made in collaboration with Factor Product GmbH

Outdoor Guide stands for competent and comprehensive information about the world of outdoor sports. It’s a Swiss magazine that informs twice a year about trekking, mountaineering, biking, canoeing, backcountry skiing, snowboarding and free riding. You will find very useful equipment tips, inspiring interviews and portraits, thorough tour recommendations and stunning stories of all sorts of expeditions. 

editorial design.
corporate design.
financial services.

visual concept.
creative direction.

Mockup on an iPad of an Illustration on the Healthcare Topic for Siemens Financial Services
iPhone Mockup with an Illustration on the topic of Digitalization and Automation for SFS
iPhone and iPad Mockup with Healthcare Illustrations for SFS
Closeup Photo of the Covers of SFS Publications

In 2015 we were asked to redesign the “Facts & Figures” brochure, which is updated annually with the latest numbers, business cases and interesting developments of the past year. We created a more engaging way to present these ‘dry’ facts and figures, by employing nice icons, instructive infographics and other small information snippets.

Closeup of an Infographic about the worldwide total Assets of SFS
Closeup Photo of an Infographic for SFS
Closeup of an Infographic for a Wind Energy Case Study for SFS
Closeup Photo of a Text Page in the Facts & Figures Brochure für SFS.
Photo of History Brochure Cover für Siemens Financial Services. Collage of old and new Imagery and Werner von Siemens.

We also developed, together with a content creation agency, the concept for a history brochure. We were responsible for the visual execution of the project. We shaped the complete look and feel of the brochure, created bespoke icons and defined the remarkable cover image for the Siemens corporate style.

Spread with historical Image of Machines in the History Brochure für SFS.
Closup of a Healthcare Case Study in the History Brochure for SFS
Spread with historical Image of Berlin Tram in the History Brochure für SFS.

More work.

Berg & Macherbrand design

Outdoor Guideeditorial design

Brukseilasbrand design

akzenteux & ui design

Editorial artworkillustration

Kustermanneditorial design

Omnevabrand design

supertrail.guidecorporate identity

Seraphvisual identity

Logotypeslogo design